About Us
Our History
For 30 years, ABC Design has been a pioneer in developing, producing, and marketing strollers and baby products. Founded by Dietmar Fischer in 1989, our family business was built on the idea of offering high-quality children’s products at a fair cost-performance ratio. From our beginnings in Waldshut, Baden-Württemberg, to the present day, we’ve become a global leader in the market of baby and toddler goods, with ABC Design products sold in more than 40 countries. We prioritise child safety by adhering to international standards, combining functionality and style. Our history is marked by innovation and a commitment to quality, ensuring your child’s comfort and safety in every product we create.
Think Baby. Think Family
At ABC Design, our mission is clear: Think Baby, Think Family. We are proud of our company and our products, as we believe that our work brings people happiness, comfort and peace of mind.
Our journey with parents and their little ones begins on day one, accompanying them through the amazing and unpredictable adventure of parenthood. We create bonds of closeness and a sense of security, offering cherished moments of happiness while enhancing the overall safety and convenience of family life.
We fully understand the responsibility we carry in our work. Parents place their trust in us and our products, and this trust is our utmost commitment. From the very first design sketch to the final touch in production, every aspect of our work revolves around the well-being and healthy development of babies and children. Understanding what’s best for their comfort and growth serves as our primary motivation. With this commitment, our products are conceived, designed, and developed, ensuring that every parent and child can rely on ABC Design for a safe, joyful, and convenient journey through the world of parenting.
Contact Support
Our dedicated team are happy to answer any of your pram and pushchair queries.
Operating Times:
- Mon - Fri 09:00 - 17:30
- Saturday - Closed
- Sunday - Closed
ABC DESIGN UK
ABC Design Showroom
Unit B St Johns Court, Williams Street
Weymouth, Dorset, DT4 7JW
United Kingdom